Article Marketing: How to Craft Powerful Titles?

Writing article titles may seem to be the easiest part of any article marketing campaign, as it merely involves harvesting and arranging words.

But if you want to seize your readers and impress the search engines, harvesting and arranging words may appear to be the most obsolete internet marketing technique today.

In order to craft powerful article titles which can trigger the interest of internet passersby, it is important to understand that you are writing titles and headlines to target and impress two of your most important recipients: human beings and search machines. … Continue Reading