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Transition: From Employee to Entrepreneur

Transition: From Employee to Entrepreneur

You finally made that big leap! You have decided you not to work for anybody but yourself. You wanted to become the boss of your company.

A good decision to make but are you really ready for it? Some of us may have left the workforce because we do want to be our own boss. On the other hand, there are others who had no choice but to quit even if they would not have wanted to leave their jobs.

Still, there are some who have fallen to victims of the economic slump that the company they are working for have to resort to cost-cutting measures, including retrenchment. Whichever category you belong to or whatever factors have driven you to leave the workforce, you have to plan your life and map your future endeavor. … Continue Reading

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Hard Selling vs. Soft Selling: Which Approach Makes You More Money?

Hard Selling vs. Soft Selling: Which Approach Makes You More Money?

You are trying to select a good pair of pants. You want to look great in your cousin’s wedding and there you are, holding the pants thinking if it will look great with the shirt you bought a month ago.

But here comes a sales agent saying, “Buy this!” It was just two simple words but it strikes a nerve and you could not even directly pinpoint why you felt that way. You ignored the agent and went ahead to look around.

Finally, you found the pair you wanted.  But here comes another agent who asked “Aren’t you going to buy the item or what?” You were set to buy the pants but the approach put you off.  … Continue Reading

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Six Easy Ways to Amass Wealth and Friends on Facebook

Six Easy Ways to Amass Wealth and Friends on Facebook

Facebook is no doubt the most successful social networking site on the planet today.

As of June 2010, it has been ranked by Alexa as the second most visited Web site in the world. Today Facebook boasts of its over 500 million users worldwide.

In fact, Facebook users spend over 700 billion minutes on the site per month! … Continue Reading

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Using Relationship Marketing Strategy for Your Business

Using Relationship Marketing Strategy for Your Business

An incredible number of marketing methods exists in the world today. You’ll find direct marketing, as well as affiliate marketing, traditional print, radio and TV marketing and much more, as well. However, when it comes to providing a beneficial experience for both retailer and consumer, few things can match the power of relationship marketing.

Why do you need customer relationship marketing? Why should you implement this within your own business model? How do you use this type of marketing? What is relationship marketing?

First, you will need to know a bit more about what relationship marketing actually is. This methodology focuses on creating a marketing relationship with your customers that ensures they come back for more purchases, are able to make related purchases and are generally more satisfied with their experience through your company than any other. … Continue Reading

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